High Country Outfitters The goal - introduce the Atlanta area 16-25 age group to paddling in North Georgia, and turn them into customers. The promotion included a one-day Roll Pool with instructors. The campaign included radio, in-store POP and print. The concepts edge and attitude established a brand image that exceeded expectations in sales [...]

Brandzaffair The personal online shopping destination with one’s favorite friends, and brands together in one place with their best offers. A place to collect and revisit one’s favorite things with insights and information on your most fervent interests in life. The experience was communicated with emotion, edge and attitude through video, social channels and [...]

Gold Toe Nothing Last Forever, But We're Working On It Designer brands extending line to socks ignited the first advertising for Gold Toe in their 70 year history. Brand Discovery led to the features and detail that separate Gold Toe which were then communicated with bold confident messaging across multi-media, leading to 20% increase in [...]

Baffin Boots Cold Feet Up Here Means Someone Has To Cut Them Off The Baffin boot features designed to keep ice fishermen and snowmobilers feet warm in the Artic led to edgy emotional communications communicated in across multi media with art direction that says “nature big, man small”. See More

Elizabeth City Your Adventure Starts Here Brand discovery revealed a starter kit of things to do in Elizabeth City, but the bigger opportunity was the positioning to the hundreds of excursions to the inner and outer banks. The campaign rolled out with new logo, tagline, website, digital campaigns targeting adventure and cultural travelers. Results, 153% [...]

The Island of St. Lucia Show Your Kids a Cocoa Plantation Brand discovery of exotic features, experiences and iconic volcanic mountain peaks led to the positioning “The Island That Stands Out” expressed through a branding campaign targeting eco, cultural and leisure travelers. Increase in bookings high double digits, added flights buy American Airlines. See More [...]

The Thoms Estate The French Country Estate, Wallah! We turned a cow pasture into a French country estate with branding that illustrated the experiences in a “walk through the estate” with a sketchbook. Exceeded all sales goals pre- development of property. See More

Historic Biltmore Village A Stroll Through Time In the first ever branding for Historic Biltmore Village we captured the historic story of Biltmore Village to communicate in a new logo, tagline, website and assemble a brand centered  event schedule which included the “St. Bernard Dog” festival which was the family dog of the Vanderbilts for [...]

Krispy Kreme Miles of Smiles A gasoline crisis created miles long gas lines. We came up with the Viral Media Concept “Miles of Smiles”. We collected 20 dozen glazed doughnuts from the client, we staged a team in strategic locations for the most visibility and longest lines to tap on the windows and hand the [...]

Disney Vacation Club The Treasure of Vero Beach by Disney Conducted Brand Workshop/Focus Groups identified distinction of Disney Resorts Vero Beach and Hilton Head Island brought to you by the magic of Disney. Pat Quinn, Disney Vacation Club Director of Marketing, “Disney doesn’t allow specifics but, I can tell you the campaign exceeded all expectations." [...]