Historic Biltmore Village
A Stroll Through Time
In the first ever branding for Historic Biltmore Village we captured the historic story of Biltmore Village and communicated it in a new logo, tagline, website, digital concepts. No “me too” generic events here, we assembled a brand centric event schedule, which included the “St. Bernard Dog Festival” The St. Bernard was the family dog breed of the Vanderbilts for decades. The branding campaign resulted in +16% sales the first year.