The Super Bowl (and the Super Bowl Ads). The one night of the year that you, your significant other, their parents, and that incredible three-cheese chip dip your coworker makes share the same room without anyone cursing. That is, until the clearly-biased referee calls facemask on a shoulder tackle. There is something inherently American about the Super Bowl. The hard work, perseverance, and team effort that it takes to win calls upon the tribulations of our forefathers, who understood that Gatorade and a strict squat regimen was the key to American Independence.
And who could forget about the commercials! Every year, brands pay top dollar to advertise during the Super Bowl. How expensive? According to CBS network president, Leslie Moonves, a 30-second Super Bowl ad is selling for as much as $5 million, which sounds insane until you realize that some 114.4 million people tuned into last year’s Super Bowl. That is a lot of eyeballs.
To get you in the chip-n-dip spirit, I put together my top 10 favorite Super Bowl ads of all time:
- Snickers w/ Betty White and Abe Vigoda (2010)
- Apple 1984 – Introducing the Macintosh Computer (1984)
- Pepsi – Your Cheatin’ Heart (1996)
- Budweiser – Wassup (2000)
- Old Spice – The Man Your Man Could Smell Like (2010)
- Budweiser – Magic Fridge (2006)
- Career Builder – Monkey Office (2005)
- McDonalds – The Showdown w/ Larry Bird and Michael Jordan (1993)
- E-Trade – Wasted $2 Million (2000)
- Doritos – Ninja (2010)
What’s your favorite Super Bowl commercial? Share with us on Twitter @TheGossAgency.